April 2, 2014
8:30 AM - 6:00 PM
The New York Times, 620 8th Ave., NYC
Event by invitation only. Limited space available.
Kelly leads the global Thought Leadership research program within the Applications and Services Group at Microsoft, where she delves into the guts of human behavior and motivation in order to reveal new ways of thinking about engaging consumers within digital environments.
In her 8 years at Microsoft, Kelly has been fortunate to work with products such as Bing, MSN, Xbox, Outlook.com, Skype, the Windows 8 Phone and Windows 8. Her work has fueled executive keynotes, thought leadership publications and marketing campaigns, as well as actionable product insights. She is a regular speaker at marketing conferences, digital days and customer events featuring some of the world’s top brands. Kelly has also co-authored a book, coming from Wiley Publishing in May, Multi-Screen Marketing: The Seven Things You Need to Know to Reach Your Customers Across TVs, Computers, Tablets and Mobile Phones, that focuses on taking a consumer-driven approach to multi-screen marketing.
After graduating with a BS in Journalism and an MFA in Creative Writing, Kelly moved to New York City to work in book publishing. She brings unique storytelling experience to the realm of technology and media.
Head of Thought Leadership